Marie Kondo’s Empire Is Expanding With an Online Shop in the Works
We just can’t get enough.
Published Oct 1, 2019 4:58 PM
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With the release of her Netflix series, Tidying Up With Marie Kondo, the Japanese organizational guru has enjoyed a whole new wave of fame and fanaticism. Marie Kondo’s following has increased, and so, too, will her empire: according to The Information, the expert’s company, KonMari, is allegedly in the process of raising $40 million. The aim: launching an e-commerce platform.
This isn’t the author’s first venture into e-comm territory: She debuted her first collaboration with Cuyana in late February, offering sets of leather jewelry pouches. With her own site, though, there’s potential for more. On Tidying Up, Kondo brings subjects organizational bins from her own home, which leads us to think that if there’s any kind of product the lifestyle expert is likely to develop, it’s most likely some kind of storage container collection.
With a new book focusing on tidying up at work on the way, there’s also a possibility that Kondo may offer productivity essentials. Just the thought of using an agenda developed by the organization maven is already making us feel extra-productive. Whatever Kondo chooses to launch—be it a small collection or organizational tools or an e-commerce platform that may just rival The Container Store, it’s sure to be worth checking out.