The Parisian bars, sultry films, and natural wonders inspired by this daring hue have us seeing red (in a heart-eye emoji kind of way). Here's our ultimate guide to the color.
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Published on February 17, 2017
Racy and vibrant, red symbolizes power and passion. In other words, no one puts this color in the corner—or if you do, it will take over the whole room anyway. Red revs up the appetite and stirs strong emotions, so add a splash of crimson to your space if you need more energy flowing around—along with good luck; the fiery hue equals good fortune in many cultures. A bright red lip is an instant face refresher, or go bold and try a red lightbulb in the bathroom for an arty, darkroom vibe. According to sleepy jones creative director Katie Hatch, “Red has a special place in my heart. When I went through my first mid-life crisis, I became obsessed with Jack White, who reminded me of the power of color—especially red. After I watched all the available White Stripes videos, I started wearing all-red outfits. And you know what? It is a power move. I return to that idea whenever I need an extra boost,” she says.