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Millennial pink is everywhere these days, and for good reason: The dreamy, pale hue goes with practically everything.

But we have to be honest: It’s been done to death, with every single designer and Instagrammer jumping on the trend faster than you can say “rosé.” Although Stardew is trying its best to be the new “it” color, millennial pink isn’t quite ready to give up its reign anytime soon. Need evidence? Zoella Lifestyle’s new home collection. 

Zoe Sugg, the 27-year-old, UK-based vlogger, YouTuber, and author behind the brand, teased the collection on the company’s Instagram account a few days before its official August 8 release. This comes just a few months after the designer’s first lifestyle collection, which launched back in September. Although equally adorable, the first set of items from the brand was only a limited release—so if you want to get your hands on one of these dreamy items, you’d better act now.

So, what can you expect from this 12-piece set of fun, pastel home goods? The millennial pink, silver, and grey palette encompasses a bunch of different products, including motivational planners, chic throw pillows, sassy little trinkets, scented candles, and diffusers. We’re fawning over the sleepy-eyed pillow and the “Inspire” desk accessory. The prices are super budget-friendly, too, starting at approximately $4.


The entire collection is now available online at Superdrug, Feelunique, House Of Fraser, WHSmith, and Waterstones. And don’t worry: Superdrug and Feelunique will ship right to your door in the US. Get ready to fall in love with millennial pink all over again.

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