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Are Dog Toys the Next Instagram Status Accessory?

Glossier's new product says it all.

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For a while now, Diptyque candles, monstera plants, and boob planters have been the makings of a successful Instagram feed. But there’s a new dark horse contender for the next big status accessory: dog toys.

The proof is in BarkBox’s new collaboration with the most Instagrammable of all beauty brands, Glossier. Launching officially on September 6, the release includes two dog toy versions of the brand’s cult-favorite Balm Dotcom and Boy Brow, the latter of which even includes a removable applicator wand.

This isn’t the only fashion-forward approach to pet playtime we’ve seen recently. Just take WildOne’s new collection, which includes architectural forms for biting and tugging, or Fable’s Falcon Toy (which can be filled with kibble or peanut butter), equally stylish in muted shades of pink, blue, and green. Canadian pet brand Good Boy Collective, producer of pastel, lollipop-shaped “snack balls,” has also mastered the art of designing pet accessories that will look cool scattered across your floor.

Making you pup photo-ready has really never been easier. Consider this permission to make them their own Instagram account.

See more on pets: Cats Deserve High-Design Furniture Too This Pet-Friendly Hong Kong Apartment Is Shockingly Chic If Everlane and Outdoor Voices Made Pet Accessories, This Is What They Would Look Like

Rebecca Deczynski


Rebecca is most often found digging through troves of vintage treasures, both in-person and online. Ask her to recommend a good book to read or an obscure Instagram account to follow, and you won’t be disappointed.