This New Platform Made My Apartment Decorating Process 100% More Organized
Sharing ideas with my S.O. got easier, too.
Updated Sep 29, 2021 6:30 AM
Everyone has their own approach to decorating. Some are spreadsheet masters who live by cost breakdowns and timelines. Others swear by Pinterest for finding inspiration and categorizing potential purchases. Then there are those who love to walk into a couple of stores and get everything knocked off the list at once.
The Landing, a home furnishing platform launching today, speaks to all three personality types. Founded by Ellie Buckingham and Miri Buckland, two Stanford business school grads, the tool aims to help design your space, budget your project, and order your furniture all in one place. How does it do all that exactly? I tested it to find out.
The website welcomes you with a short quiz to identify your style (I picked a colorful and slightly Scandi-looking room) and determine which room you’re trying to decorate (I hoped to tackle the remaining parts of my living room), before leading you to your very own workspace already populated with sample products from 20 popular retailers. Right off the bat, I loved the suggested Nordic Knots rug but swapped out a few other elements: I replaced the sofa for a misty green alternative from Floyd, picked a terrazzo coffee table from Industry West, and added wood bookshelves from Hem.
The best part: Every item was scaled to its real proportions, so it was easy to notice if a piece looked way too small (or enormous) in relation to the others. My fictional room added up to a $4,189 total and also included a floor lamp, side tables, a pillow, and even a plant. (Not bad, considering some sectionals can cost nearly that amount all on their own.) On the platform, I could share it with my boyfriend (who approved with a few notes: Is the chair comfortable?) and style-savvy friends, who I’m happy to say gave me their thumbs-up.
Within a couple of hours, I had my very own design plan and a shopping list filled with handy info like dimensions and fabric details. I could choose to purchase everything at once with a single checkout or save a few buys for later. (The company also offers the option of a single, all-encompassing delivery for an extra fee so you don’t have to coordinate multiple drop-off windows.) Coming soon: the ability to include products not available on the platform into your mood board—a practical feature for people who aren’t decorating from scratch or who like to shop around. If this is the future of design, furnishing a room is about to get a whole lot easier.
Introducing Domino’s new podcast, Design Time, where we explore spaces with meaning. Each week, join editor-in-chief Jessica Romm Perez along with talented creatives and designers from our community to explore how to create a home that tells your story. Listen now and subscribe for new episodes every Thursday.