Hay’s New Collection Proves Doormats and Dish Racks Don’t Have to Be Boring
Style and functionality can coexist.
Published Feb 4, 2020 5:35 PM
Clothing racks, dish drainers, ladles…none of these items typically make our hearts flutter. Hay is here to change that. The Scandinavian brand is slowly rolling out its spring collection, and some of the most eye-catching pieces are the most utilitarian—super-handy if you live in a small space and don’t have room to hide everyday necessities behind closed doors.
Don’t get us wrong: The line includes plenty of the vibrant, decorative things we love and expect from Hay. (Just try and stop us from buying the new travel cups in every color.) But it’s not often that we come across chic takes on some of our more practical household products, so we’re welcoming them into our shopping carts with open arms. (Another solution: Our giveaway with Hay, in which you can win $1,000 worth of tiny-apartment essentials. Run, don’t walk.)
Take, for example, the dish rack. Designed by Leon Ransmeier, the wavy, stainless steel frame looks more like a countertop sculpture than a run-of-the-mill utensil holder. We also found dream closet organizers: metal hangers in pale yellow and blush pink for a subtle touch of color among your blouses and blazers.
For sustainability points, pick up one of the foldable totes, which feature a kaleidoscope of six vibrant hues—hang yours up in the entry so you remember it on your way out to the grocery store and never have to choose between paper or plastic again. Speaking of the foyer, Hay’s color-blocked doormat is another must-buy; the two-tone jute weave (it comes in three colorways) is so much more stylish than the nondescript brown variety.
Hay is launching its collection in two parts, with the first series of items up for preorder today and the rest coming in March. This is one form of spring cleaning we’re actually looking forward to.
See more new collections we’re excited about: This Furniture Collection Is Clearly the Star of Urban Outfitters’s Spring Update 2 Iconic Brands Just Teamed Up to Launch Ultra-Luxe Bedding We Predict Le Creuset’s New Collection Is Going to Sell Out Fast