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If you’ve been a fan of Parachute’s ultra-soft bedding from afar—window shopping, filling up your digital cart, and never buying—listen up. The brand is coming to Target with a collection spanning more than 200 new items, and most of the reimagined designs under $90. On April 27, the full curation will be available exclusively at Target.
There’s a lot of fresh patterns, colors, and textiles to sort through, so we did the work for you. Check out some of the affordable items we’ll be working into our bedrooms (and beyond) ahead.
Relaxed Linen Sheeting
Parachute’s linen sheets are a go-to for a reason (we’re part of the fan club). These sets are made of 55 percent linen and 45 percent cotton, meaning they’re soft and super breathable. And we’re all about that chartreuse color.
Relaxed Linen Quilt
There’s nothing better than a breezy quilt. We’re partial to the pattern of the stitching—it’s a modern take on a classic layer.
Desert Stripe Bed Blanket
Made of 100 percent cotton, the textured stripes on this blanket make it look way more expensive than $129.
Recycled Down Alternative Mattress Pad
Once you experience a mattress pad, you won’t go back. This one is constructed of recycled microfiber that feels like a luxe down, and an elastic hem means it’ll stay put.
Terry Check Bath Collection
These checked towels are a thoughtful marriage of pattern and hue, resulting in a design that’s more contemporary than classic. Better yet, they’re quick to dry.
Comfy Cotton Robe
Recreate cozy, hotel room vibes without leaving your apartment. The inside is designed with super-soft terry—honestly, exactly what you want fresh out of the shower—and the flat-woven construction on the front will keep things buttoned up.
Velvet Mini Lumbar Pillow
The two-tone nature of this cushion is unexpected, and feels like it was hand-picked by a stylist to live a nice, long life on your bed.