H&M would like you to chill out. We got a preview of the retailer’s spring home collection, and the theme is harmony and sanctuary—think: peaceful colors, natural materials, and all things serene. It’s enough to make you want to give up your maximalist tendencies and paint everything white. It also prominently features one unusual hue: brown.
We don’t just mean wood; chocolate brown and beiges in various shades are everywhere. (We definitely called this color trend back in October.) H&M Home tapped Evalotta Sundling and Elin Klickén of Swedish brand Sundling Klickén, the stylists behind the editorial, to share their tips for styling the new pieces around the neutral tone, and they delivered.
First, rethink the way you build palettes. “Wood can actually count as a color,” they say, recommending three to five other shades per room to keep everything balanced. Sundling and Klickén are also fans of painting storage like shelves and cubbies the same hue as the wall, which creates a cohesive base that gives you the freedom to switch up the details. “Don’t forget to play with different textures and materials,” adds the duo. “Tactility is important to bring a sense of reflection to a home and to make it more personal.”
Simplifying our homes is definitely something we’re thinking about as we wind down 2019 and go through the holiday craze. Unfortunately, we have to wait until January to shop H&M Home’s newest launch—but in the meantime, these are the items we have bookmarked:
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