By Kristin Limoges

Published on July 5, 2018

intro-1.jpg Pin It
Illustration by PHUONG NGUYEN
Pin It
Illustration by PHUONG NGUYEN

We’ve scoured every aisle of every drugstore to find you the best of the best. Here we present our very favorite cost-conscious beauty drugstore buys, in no particular order (because they’re all winners).

 
Pin It
Photography by Sally Hansen

Sally Hansen Insta-Dri, $4.99

Welcome to the beautiful world of beauty technology, where you can apply a single coat of nail polish (sans base, second coat, or top coat) and be on your way within one single minute. It also comes in 48 shades, which is pretty baller. Innovation literally at your fingertips.

Pin It
Photography by Pixi

Pixi Endless Silky Eye Pen, $12

The reviews alone on this silky eyeliner are enough to make you run to the store and purchase every one of the 15 colors. It makes sense why it’s so beloved: It’s waterproof, comes in a bevy of colors, glides on flawlessly, and sets for all-night long coverage. 

Pin It
Photography by L'Oreal Paris

L’Oréal Paris Infallible Pro Matte Liquid Lipstick, $7.49

This iconic liquid lipstick outperforms way beyond its price tag. The colors are bold, saturated, and long-lasting. Plus their new chocolate collection is a dead-ringer for much pricer popular nude shades you’d find at Sephora. 

Pin It
Photography by Real Techniques

Real Techniques Powder Brush, $10

Guys, this brush is $10, and it’s perfect. You need this in your life.

 
Pin It
Photography by NYX

NYX Makeup Setting Spray, $8

Makeup setting sprays are a godsend, especially when humid weather strikes, and this one is a steal. NYX’s highlighters are super fab too, like Born To Glow Liquid Illuminator. And The Curve is so brilliant and easy to use too.

 
Pin It
Photography by Maybelline

Maybelline Baby Lips Glow, $4.50

We could probably dedicate an entire article just to Baby Lips, but we’ll save you the fangirling and just say, “Go grab one, it’s great.”

 
Pin It
Photography by Physicians Formula

Physicians Formula Butter Bronzer, $15

A fan favorite for subtle, sun-kissed bronzer. No shimmer, no gimmicks—just a classic, easy-to-use bronzer.

 
Pin It
Photography by e.l.f.

e.l.f. Baked Highlighter, $4

Yes, $4—for a baked highlighter that looks like it’s a waitlisted product from Sephora. Also, never met a lip stain I didn’t like, and this Aqua Beauty Radiant Gel Lip Stain in Berry is no exception—also for $4.

 
Pin It
Photography by L’Oreal Paris

L’Oreal Paris La Palette Nude, $20

The lovely, budget-friendly version of legendary Urban Decay’s Naked Palette

Pin It
Photography by Revlon

Revlon Super Lustrous Lipstick, $5

Carnival Spirit, a runway favorite, is a blaring orange lip, yet somehow really wearable, and can be yours for literally $5.

 
Pin It
Photography by Maybelline

Maybelline Brow Drama Sculpting Eyebrow Gel, $8

Similar to Glossier’s Boy Brow, but with a bit more pigment. Maybelline Line Stiletto Ultimate Precision Liquid Eyeliner is really fabulous too for a precise application. The Color Tattoo Cream Shadow is great for long-lasting colors, too.

Pin It
Photography by L’Oreal Paris

L’Oreal Paris Visible Lift Blur Concealer, $13

A fantastic drugstore concealer does exist, and this one is really special for long-lasting coverage. But be aware, it appears L’Oreal might be phasing it out, so quickly run to the drugstore to buy all of them.

 
Pin It
Photography by La Roche-Posay

La Roche-Posay Respectissime Extension Mascara, $25

Fairly new to the US markets (just launched last summer), yet it’s already racking up rave reviews, this thickening and lengthening mascara is brilliant for sensitive eyes.

This story was originally published on July 7, 2017. It has been updated with new information.

Get more beauty tips:

The Absolute 10 Best Whole Foods Beauty Buys
10 Super Convenient Products That Will Change Your Beauty Routine
How to DIY a Zen, Spa-Like Bath at Home