Published on November 10, 2020

Beige, a color with a reputation for being bland, has surprisingly become the buzziest hue around. While in the neutral family with whites, the earthy shade exudes warmth—something we’ve all been craving more of in our homes this year (so much so, architects and designers at Houzz recently predicted a renewed interest in light browns and taupes in 2021). Painting your walls is one way to embrace nude tones, but if you’re really ready to commit, buy a sand-colored refrigerator.

In collaboration with interior designer Natalie Myers, principal of Veneer Designs, Big Chill released four new color options—green-brown, ochre-yellow, beige, and ivory—for its Retro, Pro, and Classic lines. (The laid-back palette is a dramatic departure from the company’s bright coral and aquamarine options.) The assortment of hues is meant to channel the calming earth tones of the Mojave Desert near Myers’s Yucca Valley, California, cabin, where, in the kitchen, you’ll find the company’s vintage-inspired fridge and 30-inch electric range in beige. The latest drop is confirmation that the #StickofButter trend has really, well, stuck. 

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Photography by Tom Windeknecht

Blending in shades of tan delivers the “lived-in feeling an unpretentious kitchen aims to achieve,” says Myers. It also creates a sense of nostalgia, especially when the appliances are paired with terrazzo countertops (the designer’s surface is from Concrete Collaborative) and a graphic backsplash that reaches the ceiling. 

Forget stark shades of white, harsh matte black, and shiny stainless steel. These cozy colors won’t just transform your kitchen, they’ll boost your mood.

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