Iris Apfel is the kind of icon whose name alone is enough to conjure up a very specific visual. She’s become the oversized glasses-wearing face of an entire style aesthetic: Bold, colorful, eclectic, and even slightly irreverent, Apfel champions the idea that playful fashion can and should exist at any age. And now, thanks to a new furniture collection in partnership with Cloth & Company, you can bring a bit of that signature style home.
Starting today, December 4, the 94-piece line will be sold exclusively on e-retailer HSN. Inspired by the liveliness of the circus, the collection features 15 textile prints in 19 silhouettes.
“I strongly believe decorating yourself is just as important as decorating your home,” says Apfel. “Jewelry is to personal style as furniture is to interior design.”
Apfel’s passion for interior design goes way back. While she is today predominantly known for her instantly-recognizable fashion, the living legend actually started her career working for renowned interior designer Elinor Johnson. She and her husband, Carl Apfel, later launched textile company Old World Weavers in 1950. So really, the collaboration is quite a natural one—and if anything, it’s surprising that this is Apfel’s first-ever furniture line.
“Iris is a true style icon, and we are thrilled to be partnering with HSN to launch her first furniture line,” said Cloth & Company co-founder Meganne Wecker in a statement. “Her bold aesthetic and flair for color has bought this collection to life, and will allow everyone to have a little bit of Iris’ style in their home.”
“Iris Apfel’s whimsical approach to life, fashion, and individuality continues to inspire our customers to express themselves through their own unique style,” added HSN’s chief merchandising officer Carmen Bauza.
Apfel has previously collaborated with HSN on a series of jewelry that is as statement-making as one might expect. But while her new furniture line definitely includes some bolder offerings—such as a floral pattern featuring red circus tents and some graphic prints—there’s also a surprising number of more demure shades. Deep jewel tones and neutral hues round out the collection—perfect for any fans of Apfel’s who might have a more minimalist personal style.
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