Style & Shopping

Here’s How You Can Win $2,500 in Wedding Registry Goodies

A wedding-on-wheels could be coming to a city near you.

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Do you want to have a personalized haiku written for you by a gentleman on a typewriter or have wedding cake for breakfast? If you live near (or are willing to travel to) New York City, Chicago, or Washington, DC, Zola is about to make your dream a reality.

Zola, the e-commerce startup offering a modern take on the wedding registry, is taking its show on the road via a re-imagined 1970s vintage camper. In collaboration with the New York Times’Modern Love” podcast, the Love Stories Tour is basically a wedding pop-up shop on wheels.

The team completely revamped an old camper to feature just some of the hundreds of brands—500, to be exact—offered on Zola’s registry: From a copper Kitchen Aid stand mixer to a gorgeous stoneware vase, the products will make you want to register for your own wedding ASAP. Whether or not you’re actually engaged is immaterial.

“We decorated the space like a newlywed home featuring our couple’s favorite registry items,” says Jennifer Spector, Zola’s director of brand marketing (and self-described “newlywed-at-large”). “Since 40 percent of couples get engaged between Thanksgiving and New Year’s Eve, this was the perfect time for us to hit the road.”


The first stop? New York City’s Flatiron District on November 11. Chicago will be next (November 15) followed closely by DC (November 18).

But the Love Stories camper is a lot more than just a well-decorated vehicle: Guests can stop by to snack on wedding cupcakes, get the aforementioned personalized haiku (for NYC and DC attendees), and record their own love story in the camper’s mobile recording studio. As an added bonus, anyone who shares their story is automatically entered to win $2,500 in Zola gifts and will have their story shared on the “Modern Love” podcast in February 2018—right in time for Valentine’s Day.


Don’t live near one of the three cities and want to share your story? You can head to to record your story virtually and enter into the raffle.

See more wedding stories:

The Wedding Registry for the Couple Who Has It All 8 Ways to Make Your Wedding a Chic, Charitable Affair A Newlywed Home That Mixes Masculine and Feminine Styles

Elly Leavitt

Writer and Editor

Elly enjoys covering anything from travel to funky design (tubular furniture, anyone?) to the latest cultural trend. Her dream apartment would exist on the Upper West Side and include a plethora of mismatched antique chairs, ceramic vessels, and floor-to-ceiling bookcases—essential to her goal of becoming a poor man’s Nora Ephron. You can probably find her in line at Trader Joe’s. You will never find her at SoulCycle.