Published on January 26, 2020

Odele_Smoothing family and Air Dry Styler (1) Pin It
Courtesy of Odele

Even if you try to keep your caddy organized to a T, it’s easy for your shower to start to feel a bit unruly—especially if you share a bathroom with roommates or family members. But now, Target presents a simple, affordable solution with its brand-new hair-care line, Odele: a collection of clean shampoos and conditioners that everyone in your household can use.

Even the brand’s name is derived from the Norwegian word å dele, which means “to share.” And there’s plenty of goodness to go around. Available in three different targeted treatments (volume, smoothing, and curl defining), the products all ring in at $12, an impressive feat for hair care that’s free of sulfates, synthetic fragrances, and parabens. And with a light, not-quite-floral, not-quite-fruity scent—think: spa water—everyone will be on board with Odele replacing the mess of bottles currently lining your shower.

In addition to shampoos and conditioners, the collection also includes an air-dry styler, a sea salt spray, and a leave-in conditioner—so you can snag virtually anything you need for a good hair day at a price that won’t break your budget. Everything (with the exception of the online-only salt spray) is available in stores today. As if you needed another excuse for a Target run.

See more stories like this:
Showers Have Never Been the Same Since I Discovered This $18 Accessory
Life Hack: Put a Bunch of Eucalyptus In Your Shower
3 Cult Shower Products We Keep Spotting on Instagram


Privacy Preference Center


These cookies are used to collect information about traffic to this website and how users interface with this website.

mx_bucket_*, mx_cookie, mx_uuid, mx_xp_d, xp_xp_m_android, xgeo, xroll